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Wish "edgy" trend would go away

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Dr. Dan View Drop Down
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    Posted: 17 Mar 2014 at 10:48pm
From Merriam Webster: adjective:  new and unusual in a way that is likely to make some people uncomfortable.
 
That seems to be the fad producing many of the commercials that provoke rants on CIH.
 
Wish edgy would hurry up and become passé.
Maybe it's time to sign up for cable again...hmm, lets look at commercialsihate.com first...ewww, I'll think I'll just reload that Criminal Minds DVD.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Papa Lazarou Quote  Post ReplyReply Direct Link To This Post Posted: 17 Mar 2014 at 11:20pm
I don't think it will, because it really hasn't in ages.

Every generation has been "edgy" to their predecessors. That's what causes change.

What will probably happen (sadly, in some cases) is that the "edgy" stuff will become normal, and then something new will come up that is "edgy" compared to that norm.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Thor Quote  Post ReplyReply Direct Link To This Post Posted: 17 Mar 2014 at 11:43pm

Originally posted by Papa Lazarou Papa Lazarou wrote:

I don't think it will, because it really hasn't in ages.

Every generation has been "edgy" to their predecessors. That's what causes change.

What will probably happen (sadly, in some cases) is that the "edgy" stuff will become normal, and then something new will come up that is "edgy" compared to that norm.

The difference now is that edgy has become a saleable commodity, and can be found in malls and in TV commercials rather than in Greenwich Village and underground films.  


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Post Options Post Options   Thanks (0) Thanks(0)   Quote Dr. Dan Quote  Post ReplyReply Direct Link To This Post Posted: 18 Mar 2014 at 8:57pm
Originally posted by Thor Thor wrote:


Originally posted by Papa Lazarou Papa Lazarou wrote:

I don't think it will, because it really hasn't in ages.

Every generation has been "edgy" to their predecessors. That's what causes change.

What will probably happen (sadly, in some cases) is that the "edgy" stuff will become normal, and then something new will come up that is "edgy" compared to that norm.

The difference now is that edgy has become a saleable commodity, and can be found in malls and in TV commercials rather than in Greenwich Village and underground films.  
Well said, both of you! The Beatles were edgy according to my parents' generation, though they didn't use that word for it.
 
Edgy has its places: Greenwich Village etc. The Far Side (cartoon series) is my personal favorite. Advertising, on the other hand...not a good place. It's a crapshoot for the advertisers already, especially when they use humor. I'm sure that some people hated Speedy the Alka Seltzer mascot. But "let's talk about your bum on Facebook!"? Forgetaboutit!
Maybe it's time to sign up for cable again...hmm, lets look at commercialsihate.com first...ewww, I'll think I'll just reload that Criminal Minds DVD.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote insanity213 Quote  Post ReplyReply Direct Link To This Post Posted: 18 Mar 2014 at 9:23pm
^^ The Far Side!! Damn do I miss those LOL
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Post Options Post Options   Thanks (0) Thanks(0)   Quote DirtyD79 Quote  Post ReplyReply Direct Link To This Post Posted: 19 Mar 2014 at 6:47am
Originally posted by Papa Lazarou Papa Lazarou wrote:

I don't think it will, because it really hasn't in ages.

Every generation has been "edgy" to their predecessors. That's what causes change.

What will probably happen (sadly, in some cases) is that the "edgy" stuff will become normal, and then something new will come up that is "edgy" compared to that norm.
 

Exactly. I was a teen during the 90s. I still remember how everything marketed toward us back then was always EXTREME!!!. It didn't matter what was being advertised, even cornchips had to be IN YOUR FACE!!! That's right, freakin' cornchips had to have ATTITUDE!!! The commercials were all the same. You'd have heavy metal guitar riffs and either some loud guy who wouldn't sound out of place doing a commercial for a monster truck rally or some obnoxious sarcastic guy saying "This isn't your grandfather's (noun)" or "Don't just (verb), (verb) TO THE EXTREME!!!" Personally I actually like some of those ads and commercials and find even the worst of them more tolerable than the "LOLrandom!" humor in every commercial these days. I'll admit it was funny at first but it wore out it's welcome pretty fast when everybody started doing it. I shudder to think what's gonna be the next fad in advertizing.

P.S. I actually did have one of the NO! Rules binders in my Trapper Keeper back in 7th grade and remember seeing these Levi's ads in magazines and comic books. http://brandedinthe80s.com/6390/the-90s-were-so-damn-extreme
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Papa Lazarou Quote  Post ReplyReply Direct Link To This Post Posted: 19 Mar 2014 at 7:35am
^True, I certainly remember that and I pretty much spent all my life from 1994-2000 in a small rural town with two channels, one of which was PBS. I still remember a few of these advertising tactics.


Technically, if you look back and look at things with scrutiny, you see it in the 60's as well. Obviously not to the same extreme, but that's because there wasn't as MUCH media to inundate. Dr. DAn mentioned the Beetles. Prime example. Cereals used their images to make sales, the obvious notepads/stationary stuff, there's even a few odd commercials about.

plenty of products and companies throughout the ages used celebrities and "edgy" and popular to push their products. Even in the early 1900's, an opera singer, a dancer, a silent actress...put their image or their name on a product and instant combinations of scandal and interest arise. (You can see this in Mr. Selfridge, which does show off a few of these cases, using both real celebrities and the fictional)

The WAY advertising and such use edgy stuff and popularity to push their products has changed, but the practice hasn't. I'll bet even the first wheel never took off until Ulga Rockchest grunted her public endorsement.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Thor Quote  Post ReplyReply Direct Link To This Post Posted: 19 Mar 2014 at 6:21pm

^  I watched this show on TV awhile back, called The Drug Years.  It was 4 parts.  The second part was about the late 60s.  It was mentioned how, by that time, Madison Avenue had gotten into it, and was making psychedelic ads and TV commercials, and coming up with products like Screaming Yellow Zonkers (popcorn) and Purple Passion (soda), in far-out packaging.




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Post Options Post Options   Thanks (0) Thanks(0)   Quote aka ron Quote  Post ReplyReply Direct Link To This Post Posted: 19 Mar 2014 at 6:44pm
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Post Options Post Options   Thanks (0) Thanks(0)   Quote PaWolf Quote  Post ReplyReply Direct Link To This Post Posted: 19 Mar 2014 at 10:44pm
Wrong "edgy", I suppose - but I hope it doesn't become a trend and I wish it would go away.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote DirtyD79 Quote  Post ReplyReply Direct Link To This Post Posted: 20 Mar 2014 at 6:44am
Originally posted by PaWolf PaWolf wrote:

Wrong "edgy", I suppose - but I hope it doesn't become a trend and I wish it would go away.
And that boys and girls is why you don't listen when your drunken redneck buddy tells you about that neat short cut he found.LOL
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Papa Lazarou Quote  Post ReplyReply Direct Link To This Post Posted: 20 Mar 2014 at 6:49am
^I remember when we first moved to Vegas, the idiot sperm donor came with us while we went looking for the local shops because he'd been living their to work about 3-4 weeks ahead of us. He insisted upon knowing a shortcut and through much yelling, aggivation, and irritation we ended up at the store we wanted to go to...A store that we got to by turning right, going a few blocks, turning left...few more blocks, left again, block or two...and it turned out to be on the exact same street we started out on.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Thor Quote  Post ReplyReply Direct Link To This Post Posted: 20 Mar 2014 at 2:03pm

Originally posted by Papa Lazarou Papa Lazarou wrote:

^I remember when we first moved to Vegas, the idiot sperm donor came with us while we went looking for the local shops because he'd been living their to work about 3-4 weeks ahead of us. He insisted upon knowing a shortcut and through much yelling, aggivation, and irritation we ended up at the store we wanted to go to...A store that we got to by turning right, going a few blocks, turning left...few more blocks, left again, block or two...and it turned out to be on the exact same street we started out on.

That's kind of a bit harsh.  LOL


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Post Options Post Options   Thanks (0) Thanks(0)   Quote Jimbo Quote  Post ReplyReply Direct Link To This Post Posted: 20 Mar 2014 at 4:21pm
Originally posted by Papa Lazarou Papa Lazarou wrote:

I don't think it will, because it really hasn't in ages.

Every generation has been "edgy" to their predecessors. That's what causes change.

What will probably happen (sadly, in some cases) is that the "edgy" stuff will become normal, and then something new will come up that is "edgy" compared to that norm.


Just wait until the day comes when TV commercials start actually entering the realm of graphic pornography.

Those Liquid Plumr commercials with the horny housewife & the two grocery store hunks will look like kids' toy ads by comparison.

Given the way society is going, that day may arrive sooner than we think.







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Post Options Post Options   Thanks (0) Thanks(0)   Quote Thor Quote  Post ReplyReply Direct Link To This Post Posted: 20 Mar 2014 at 4:36pm

If that happens, it won't even matter that much.  The young people I know watch little TV.  They get their entertainment from video games and Netflix.  TV is just something they bother with once in awhile, and even then, it's often stuff that's been DVR'd, and the commercials FF'd through.  Ask a kid about a particular commercial, and chances are, they'll have no idea what you're talking about.  Even my friends are getting more and more this way.


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Post Options Post Options   Thanks (0) Thanks(0)   Quote Dr. Dan Quote  Post ReplyReply Direct Link To This Post Posted: 23 Mar 2014 at 2:27pm
Originally posted by Jimbo Jimbo wrote:

Originally posted by Papa Lazarou Papa Lazarou wrote:

I don't think it will, because it really hasn't in ages.

Every generation has been "edgy" to their predecessors. That's what causes change.

What will probably happen (sadly, in some cases) is that the "edgy" stuff will become normal, and then something new will come up that is "edgy" compared to that norm.


Just wait until the day comes when TV commercials start actually entering the realm of graphic pornography.

Those Liquid Plumr commercials with the horny housewife & the two grocery store hunks will look like kids' toy ads by comparison.

Given the way society is going, that day may arrive sooner than we think.

Seems too that anymore things are intentionally edgy and that some advertisers love being seen on rant sites like this one. Either that or they are indifferent. GEICO exemplefied the attitude in its "so easy a caveman can do it" series.
Maybe it's time to sign up for cable again...hmm, lets look at commercialsihate.com first...ewww, I'll think I'll just reload that Criminal Minds DVD.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Papa Lazarou Quote  Post ReplyReply Direct Link To This Post Posted: 23 Mar 2014 at 5:22pm
Originally posted by Thor Thor wrote:



Originally posted by Papa Lazarou Papa Lazarou wrote:

^I remember when we first moved to Vegas, the idiot sperm donor came with us while we went looking for the local shops because he'd been living their to work about 3-4 weeks ahead of us. He insisted upon knowing a shortcut and through much yelling, aggivation, and irritation we ended up at the store we wanted to go to...A store that we got to by turning right, going a few blocks, turning left...few more blocks, left again, block or two...and it turned out to be on the exact same street we started out on.

<span style="line-height: 1.4;">
</span>
<span style="line-height: 1.4;">That's kind of a bit harsh.  </span>LOL


You think that's bad, you should hear what his berieved wife calls him.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Ad nauseous Quote  Post ReplyReply Direct Link To This Post Posted: 23 Mar 2014 at 10:53pm
Agreed, I too wish the edginess sh*t would cut out.

Every time I see that Cheetos butt shot ad I cringe!
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Snesgamer Quote  Post ReplyReply Direct Link To This Post Posted: 23 Mar 2014 at 11:15pm
Edgy is ok, and definitely is one of the forces that causes change - but it loses part of its appeal when EVERYONE is doing it ALL of the time, and when it's not the creative kind of edgy but the "throw-everything-against-the-wall-and-see-if-it-sticks" kind of edgy.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Thor Quote  Post ReplyReply Direct Link To This Post Posted: 23 Mar 2014 at 11:54pm
Originally posted by Ad nauseous Ad nauseous wrote:

Agreed, I too wish the edginess sh*t would cut out.

Every time I see that Cheetos butt shot ad I cringe!

Welcome back.  We were wondering about you.  Someone even started a thread!


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Post Options Post Options   Thanks (0) Thanks(0)   Quote Dr. Dan Quote  Post ReplyReply Direct Link To This Post Posted: 14 Apr 2014 at 4:08pm
Edginess takes numerous forms; the trends changing with time. These, however, are my major pet peeves:
  • Depicting users of competitor's product or service as stupid, out-of-touch, outdated or otherwise deficient, such as eSurance "7-1/2 minutes" attack on GEICO
  • Making husbands/dads stupid (actually, making any demographic group look stupid)
  • Kids lecturing like authoritative adults (worse yet, chiding their parents for not using ____)
  • Over-sexualizing customer satisfaction with product being advertised - like FiberOne, Liquid Plumr
  • Playing up domestic violence for laughs - this Firestone vengeful wife commercial for example
  • Characters assuming bizarre or creepy facial expressions - various
  • Progressive's Flo - in a class by herself
  • Extreme goofiness - numerous GEICO examples
 
Maybe it's time to sign up for cable again...hmm, lets look at commercialsihate.com first...ewww, I'll think I'll just reload that Criminal Minds DVD.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Dr. Dan Quote  Post ReplyReply Direct Link To This Post Posted: 14 Apr 2014 at 10:50pm
Originally posted by Dr. Dan Dr. Dan wrote:

Edginess takes numerous forms; the trends changing with time. These, however, are my major pet peeves:
  • Depicting users of competitor's product or service as stupid, out-of-touch, outdated or otherwise deficient, such as eSurance "7-1/2 minutes" attack on GEICO
  • Making husbands/dads stupid (actually, making any demographic group look stupid)
  • Kids lecturing like authoritative adults (worse yet, chiding their parents for not using ____)
  • Over-sexualizing customer satisfaction with product being advertised - like FiberOne, Liquid Plumr
  • Playing up domestic violence for laughs - this Firestone vengeful wife commercial for example
  • Characters assuming bizarre or creepy facial expressions - various
  • Progressive's Flo - in a class by herself
  • Extreme goofiness - numerous GEICO examples
 
Geez, how could I forget graphic descriptions of bodily functions, e.g., "Let's talk about your bum on Facebook!"?
Maybe it's time to sign up for cable again...hmm, lets look at commercialsihate.com first...ewww, I'll think I'll just reload that Criminal Minds DVD.
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